Industry: Education Marketing
Employment Type: Full Time
Work Hours: 8
Salary: $20 To $30/An Hour
Location: United States
Full Job Description
Advertising Executive Position at Gateway Community and Technical College
About Us
Gateway Community and Technical College is a cornerstone institution in the Maysville, Kentucky community, dedicated to fostering a diverse and inclusive environment for students to learn and grow. Our mission is to empower students through quality education, innovative programming, and community engagement. We pride ourselves on providing an interactive and supportive atmosphere while preparing our students for successful careers. As we expand our reach and impact, we are excited to announce a new opportunity for energetic and creative individuals to join our team as an Advertising Executive.
The Role
As an Advertising Executive at Gateway Community and Technical College, you will play a pivotal role in shaping our marketing and advertising strategies to attract, retain, and engage students in various programs. You will be part of a dynamic team responsible for creating compelling messaging that showcases the benefits of pursuing education with us. The ideal candidate will possess creativity, strategic thinking, and a passion for promoting education.
Key Responsibilities
- Develop and implement innovative advertising campaigns to promote Gateway’s educational programs and community offerings.
- Collaborate with internal stakeholders, including faculty and student services, to ensure consistent messaging across all channels.
- Utilize data-driven insights to analyze the effectiveness of advertising strategies and make necessary adjustments.
- Create engaging content for various platforms, including social media, print, and digital media.
- Manage relationships with external partners, including media outlets and advertising agencies.
- Coordinate events and promotional activities to enhance community engagement and visibility.
- Monitor and report on trends within the education sector and the performance of competitors.
- Contribute to the development of our brand identity and ensure adherence to branding guidelines.
- Assist in managing our marketing budget and ensure resources are allocated effectively.
Position Requirements
- Bachelor’s Degree in Marketing, Communications, or a related field.
- Minimum of 3 years experience in advertising, marketing, or a related position.
- Strong understanding of digital marketing channels, including SEO, PPC, social media, and content marketing.
- Exceptional written and verbal communication skills.
- Proficiency in graphic design software (Adobe Creative Suite) is a plus.
- Demonstrated ability to work collaboratively in a team-oriented environment.
- Strong analytical and problem-solving skills.
- Passion for education and community development.
Why Join Gateway Community and Technical College?
At Gateway, we believe in the potential of our employees, just as we believe in the potential of our students. Joining our team means becoming part of a vibrant culture dedicated to education and empowerment. We offer:
- An inclusive work environment that values diverse perspectives and experiences.
- Professional development opportunities to help you grow in your career.
- Competitive salary and benefits package, including health insurance, retirement plans, and generous leave policies.
- The opportunity to make a meaningful impact in the lives of students and the broader community.
How to Apply
If you are passionate about education and ready to make a difference, we invite you to apply for the Advertising Executive position at Gateway Community and Technical College. Please submit your resume, a cover letter detailing your relevant experience, and a portfolio showcasing your advertising and marketing work.
Gateway Community and Technical College is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Conclusion
In conclusion, the Advertising Executive positions at Gateway Community and Technical College represent a unique opportunity to contribute to the future of education in Maysville. If you have the vision, drive, and creativity to influence the way students perceive and engage with education, we want to hear from you. Join us in making a difference today!
FAQs
1. What qualifications are required for the Advertising Executive position?
A bachelor’s degree in Marketing, Communications, or a related field and a minimum of 3 years of experience in advertising or marketing are required.
2. Is there a specific focus on digital marketing in this role?
Yes, the position requires a strong understanding of digital marketing channels, including SEO, PPC, and social media strategies.
3. Will I need to work collaboratively with other departments?
Absolutely! Collaboration with internal stakeholders is crucial to ensure cohesive messaging across all marketing efforts.
4. What benefits does Gateway Community and Technical College offer?
We offer a competitive salary, health benefits, retirement plans, and opportunities for professional development.
5. How can I apply for the Advertising Executive position?
Please submit your resume, cover letter, and portfolio to be considered for the role. Specific application instructions will be provided in the job listing.