Industry: Advertising and Marketing
Employment Type: Part Time
Work Hours: 8
Salary: $20 To $30/An Hour
Location: United States
Full Job Description
Join Our Team as a Creative Copywriter – Advertising Writing Jobs
At CMS Energy, we are committed to providing safe, reliable, and sustainable energy solutions for our communities. As a leading utility company, we understand the power of effective communication to engage our customers and convey our mission. We are on the lookout for a talented Creative Copywriter to fill our advertising writing jobs position in Jackson, Michigan, who can help us tell our story in a way that captures the hearts and minds of our audience.
About CMS Energy
CMS Energy serves 6.7 million people in Michigan through our subsidiary, Consumers Energy, which provides natural gas and electricity for residential, commercial, and industrial use. With an unwavering commitment to sustainability and community engagement, we strive to support the needs of our customers while promoting renewable energy and environmentally responsible practices. At CMS Energy, we are dedicated to enriching lives by focusing on what truly matters – ensuring that our communities thrive.
Your Role as a Creative Copywriter
As a Creative Copywriter, you will play a crucial role in shaping the messaging that connects our diverse audience with our brand. Your passion for storytelling and ability to craft compelling copy will be instrumental in enhancing our marketing campaigns, digital platforms, and community outreach efforts. This role offers an exciting opportunity to work collaboratively with our marketing and communications team to deliver impactful advertising writing jobs.
Key Responsibilities
- Develop engaging and persuasive copy for various advertising channels, including print, digital, social media, and email marketing.
- Collaborate with the marketing team to conceptualize and execute integrated advertising campaigns that align with our brand voice and messaging strategy.
- Conduct thorough market research to understand audience needs, brand positioning, and competitive landscape.
- Write clear, compelling, and concise copy that resonates with our target audience and drives engagement and action.
- Revise and proofread content to ensure accuracy, consistency, and adherence to brand guidelines.
- Monitor the performance of advertising campaigns and suggest strategies for optimization based on analytics.
- Stay updated on industry trends, best practices, and emerging technologies in advertising and copywriting.
Qualifications
- Bachelor’s degree in Communications, Marketing, English, or a related field.
- 2+ years of experience in advertising writing, copywriting, or content creation within a corporate or agency setting.
- Strong portfolio showcasing writing samples across various formats, including advertising copy, blogs, social media, and more.
- Proficiency with digital marketing tools and platforms.
- Exceptional verbal and written communication skills.
- Ability to think creatively and strategically to develop innovative advertising strategies.
- Strong analytical skills to assess campaign performance and audience engagement.
Why Choose CMS Energy?
Choosing to build your career at CMS Energy means being part of a company that values sustainability, innovation, and community involvement. In addition to joining a team of dedicated professionals, you can expect:
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career growth.
- A supportive and collaborative work environment.
- Engagement in impactful projects that make a difference in the community.
- Flexible work arrangements.
How to Apply
If you’re ready to take your career to the next level and join a team committed to making a positive impact, we want to hear from you! Please submit your resume and a cover letter highlighting your relevant experience and passion for advertising writing jobs.
Conclusion
At CMS Energy, we believe that outstanding messaging can drive real change. If you are a creative thinker with a flair for writing compelling content, this advertising writing job is the perfect opportunity for you to harness your skills for a greater purpose. Join us in our mission to drive sustainable energy solutions and support our community. We look forward to your application!
