Industry: Food and Beverage
Employment Type: Full Time
Work Hours: 8
Salary: $20 To $30/An Hour
Location: United States
Full Job Description
Job Title: Brand Strategy Associate
Location: Purchase, New York
Company: PepsiCo
About Us
At PepsiCo, we’re engaged in a multibillion-dollar global food and beverage business, with a vision to deliver sustainable growth through a world-class portfolio of brands. From your favorite snacks to refreshing drinks, we focus on innovation and are always on the lookout for talented individuals who can drive our mission further. We believe that the right talent, driven by values and a passion for making a difference, is the key to our success. As a brand recognized around the globe, we pride ourselves on fostering a diverse workplace that values creativity and inclusion.
Position Summary
If you’re an MBA graduate from the class of 2019 looking for exciting career opportunities, PepsiCo has a role for you. As a Brand Strategy Associate, you will play a pivotal role in shaping and executing our brand strategies to drive growth and enhance our market position. This dynamic position offers the opportunity to collaborate across various levels and departments, leveraging your analytical skills and strategic thinking to contribute to impactful solutions.
Key Responsibilities
- Analyze market trends and consumer insights to inform brand positioning and strategy.
- Develop strategic marketing initiatives that effectively communicate brand value propositions.
- Collaborate with cross-functional teams, including Sales, R&D, and Supply Chain to ensure alignment on brand strategies.
- Monitor and evaluate competitor activities and marketplace conditions, providing actionable recommendations.
- Create engaging presentations that convey strategic recommendations and insights to senior leadership.
- Participate in new product development efforts by coordinating market research and consumer testing.
- Assist with the planning and execution of promotional campaigns to enhance brand visibility and awareness.
Qualifications
- Master’s degree in Business Administration, with an emphasis on Marketing or Brand Management preferred.
- Graduated in the year 2019.
- Strong analytical and problem-solving skills, with a knack for data interpretation.
- Excellent communication and presentation skills.
- Proven ability to work collaboratively within a team-oriented environment.
- A proactive approach to tasks and challenges with a strong sense of ownership.
What We Offer
PepsiCo offers a competitive salary and a comprehensive benefits package that includes:
- Health, dental, and vision insurance.
- 401(k) plan with company match and competitive pension scheme.
- Flexible work arrangements to promote work-life balance.
- Access to professional development programs and resources.
- Performance-based incentives and bonuses.
- A dynamic and inclusive workplace culture that values diversity.
Why Join Us?
Taking on an MBA 2019 job with PepsiCo means tackling challenges that have a real impact on our operations and communities. You will be part of a team that fosters continuous improvement and encourages innovative thinking. We are dedicated to your growth and providing you with the tools and experiences necessary to be successful. Join us in our mission to create more smiles with every sip and every bite!
Conclusion
If you’re a talented and driven MBA 2019 graduate eager to kickstart your career, apply today to become a Brand Strategy Associate at PepsiCo! Let your ideas and insights shape the future of our iconic brands, and embark on an exciting journey in a globally renowned company.